1.) Winning elections is hard. Really hard. You can raise more money, knock more doors, and do everything right, but still lose.— Rich Wilkins (@TheRichWilkins) November 30, 2016
2.) When you do lose, everyone looks for good reasons and scapegoats to blame. It's never really as simple as one thing though.— Rich Wilkins (@TheRichWilkins) November 30, 2016
3.) Many factors contribute to losing elections. Such is absolutely the case in 2016, though nobody really likes admitting it.— Rich Wilkins (@TheRichWilkins) November 30, 2016
4.) First, give credit to Trump. He's a master at marketing, and it showed. His brand was durable, and reached the voters he wanted.— Rich Wilkins (@TheRichWilkins) November 30, 2016
5.) Second, give credit to the GOP for spending 8 years cultivating their identity politics into what it is. We hate it, but it's real.— Rich Wilkins (@TheRichWilkins) November 30, 2016
6.) Next, you have to blame the candidate on some level. I love Hillary, but she did not connect. She created some of her own issues.— Rich Wilkins (@TheRichWilkins) November 30, 2016
7.) While I think the e-mail issues were stupid, they never had to exist. Use the DOS email.— Rich Wilkins (@TheRichWilkins) November 30, 2016
8.) Next, blame the party. We chose to stop trying to get rural votes years ago. We assumed demographics were destiny. We got complacent.— Rich Wilkins (@TheRichWilkins) November 30, 2016
9.) While the primary process was not rigged, the atmosphere at the DNC seems to have been disconnected from reality. It wasn't good in '14.— Rich Wilkins (@TheRichWilkins) December 1, 2016
10.) What is the Democratic Party message to rural voters? What is the message to blue collar white guys? You need messages for all.— Rich Wilkins (@TheRichWilkins) December 1, 2016
11.) You can't just lecture everyone about why they and their grandpa were sexists and racists. You need something positive too. We lack.— Rich Wilkins (@TheRichWilkins) December 1, 2016
12.) And our leaders and bench are old. Our top two presidential candidates were a combined 144 years old. Where's our future?— Rich Wilkins (@TheRichWilkins) December 1, 2016
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